NEW YORK, NY — (Marketwire) — 10/20/11 — Winning Brands Corporation (PINKSHEETS: WNBD) , manufacturer of 1000+ Stain Remover, KIND Laundry Products CLEAN1 brands, reports that it has been awarded a Schedule Contract by the U.S. General Services Administration for these brands. The contract number, GS-07F-0052Y, will be administered by the company–s production unit, Niagara Mist Marketing, Ltd. The purpose of the contract is to facilitate easy purchase of these brands by any authorized government procurement personnel, including all branches of the military, who wish to do so, on the basis of conditions that have already been pre-negotiated, thus ensuring cost effective and standardized value for the U.S. government in all such purchases. The initial term of the contract is a 5 year base period, with three 5 year option periods.
Winning Brands CEO, Eric Lehner, comments: “We thank the GSA for the highly professional process. The time that it has taken to arrive at this agreement was well invested. Both sides have obtained a good understanding of what they have to offer one another, and how the arrangement can be mutually beneficial. Winning Brands will work hard to earn the confidence of military and other branches of the U.S. government who choose to begin purchasing these brands through their official channels. A very special note of thanks to our Managers for U.S. Government Procurement, Sherry and Marty Doherty. Both are retired military themselves, and have a unique contribution to make in leading the introduction of these brands to government branches now in practical terms. Our products are perfectly suited to U.S. military and other government uses, and I have no doubt that by earning this contract, we have advanced considerably toward our goals — primary of which is that our products become household names and favourites in their categories amongst those who discover them. I also thank our shareholders, whose vision and confidence in the ability of a spirited independent brand to –make it– in America is being realized. Their own entrepreneurism has been a necessary part of this accomplishment and a source of inspiration to me.”
1000+ Stain Remover, the lead product currently, recently launched its Facebook presence to foster conversation amongst its growing community of product fans — . This is in addition to the product website , where other sizes and more product information are shown. The GSA Schedule Contract Logo will be displayed on this website soon. Lehner concludes: “1000+ is more than a stain remover. It–s a breakthrough in cleaning convenience. The awarding of this GSA contract will no doubt accelerate discovery of 1000+ and our other products.”
: Winning Brands is a manufacturer of advanced cleaning solutions including 1000+ Stain Remover, World–s Most Versatile Cleaning Solution, an alternative to conventional solvents. The innovative stain remover and multi-cleaner, which was known during early marketing as Winning Colours, is much discussed in social media because of its interesting household, commercial and industrial cleaning characteristics: . 1000+ is targeted by Winning Brands to become a favourite stain removing solution because of its exceptional skin-friendliness, versatility and economy when diluted with water. 1000+ also uses 90% less packaging than conventional cleaning solutions by being super-concentrated, enabling consumers to throw away far fewer bottles into the waste stream, together with reduced waste in cardboard case packaging, fuel consumption and CO2 emissions related to transportation. The phrase “World–s Most Versatile Cleaning Solution,” 1000+ Stain Remover and CLEAN1 are trademarks of Niagara Mist Marketing Ltd., subsidiary of Winning Brands Corporation. Winning Colors/WinningColours, KIND are registered trademarks of Niagara Mist Marketing Ltd.
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Barrie, Ontario, Canada L4N 6T3
Tel: (866) 722-3542
Fax: (705) 737-9793
Jean Wursten-May
Assistant to the CEO