VANCOUVER, BRITISH COLUMBIA — (Marketwire) — 09/16/11 — Zongshen PEM Power Systems Inc. (“ZPP” or the “Company”) (TSX: ZPP), is pleased to announce that the Company is sponsoring a 45 day-long motorcycle tour to promote the Zongshen motorcycle brand and to road test three upgraded motorcycle models.
Motorcycle Tour
Ten motorcycle enthusiasts were chosen from a pool of volunteer applicants that joined three ZPP employees for this motorcycle trip. Over the 45 day long tour, the riders will start the 5,300 km long trip in Chongqing and visit cities and townships in Sichuan, Yunnan, Guizhou, Guangxi, Hunan, Hubei provinces and end the trip in Chongqing. Each rider is tasked with a specific responsibility such as performing on-road repair & maintenance, blogging, and monitoring the performance of the motorcycles. They are also participating in a series of local promotional campaigns aimed at showcasing the Zongshen brand and motorcycles. The Company will provide for accommodation and logistical support for the entire trip.
This motorcycle campaign is named after the Company–s best selling sports motorcycle, Legend (ZS125-70) and has received press and television coverage since its launch on September 5, 2011 in ZPP–s manufacturing headquarters in Chongqing. Motorcycle enthusiasts can follow the trip virtually by logging on to the Company–s micro-blog at .
Road-testing Upgraded Motorcycles
The riders will travel the entire trip together, but they are separated into three groups to road test the upgraded models of ZPP–s Legend (ZS125-70), ZS125-50 and ZS150 motorcycles which are equipped with new prototype engines developed by ZPP–s sister company, Zongshen Power. The riders will be test-driving the motorcycles in its natural environment, which includes paved and unpaved roads, steep inclines and uneven terrain over an extended distance. Data and feedback collected during the tour will be used to further enhance the quality of the motorcycles that ZPP is known to manufacture.
“The motorcycle tour is a chance to broaden our brand visibility and for our end customers to see our motorcycles in their everyday environment. The tour also allows us to collect data and observe first hand how these upgraded motorcycles perform as part of our continuous effort to improve the quality and power of our motorcycles,” said Mr. Zongshen Zuo, CEO and Chairman of ZPP.
About Zongshen Power
Chongqing Zongshen Power Machinery Co., Ltd (“Zongshen Power” or “ZS Power”) is one of China–s largest manufacturer and marketers of engines for use in motorcycles, three-wheeled motorcycles, power generators, lawn mowers and light marine vessels. In 2010, ZS Power shipped over 4.8 million engines and generated $610 million in revenue and profits of $65 million. Zongshen Power is trading on the Shenzhen stock exchange under the symbol: SZ001696 and currently has a $900 million in market capitalization.
About Zongshen PEM Power Systems Inc.
Zongshen PEM Power Systems Inc. is a public company trading under the symbol ZPP on the Toronto Stock Exchange. The Company manufactures gas motorcycles, electric motorcycles, electric bicycles and other e-vehicles in China for the Chinese domestic and international markets. Zongshen PEM Power System–s largest shareholder is Zongshen Industrial Group, one of China–s largest manufacturers and distributors of engines and power equipment.
Contacts:
Zongshen PEM Power Systems Inc.
Michael Cheung
Chief Financial Officer
(604) 687-7908